In 2018, the Pop Culture Reality TV juggernaut returned with JERSEY SHORE FAMILY VACATION. With 7 of the 9 cast original members returning, the energy was high and the fam (and fans) couldn’t be more excited.

The concept of the photo booth quickly rose to the top as the foundation of our on air and out of home campaign. The idea of stuffing a party into an incredibly small space spoke well to the sometimes uncomfortable insanity one can expect form the “reality house” format. And having reality royalty’s faces larger than life really amplified our robust out of home buy.

Our creative and marketing efforts, coupled with the audiences desire to see their favorite meatballs ride again, drove JERSEY SHORE FAMILY VACATION to be the most watched unscripted cable series launch in six years, proving to be an unbelievable success for MTV and bucking cable viewership trends across the landscape.