From Drag Culture
to Pop Culture.
RU PAUL’S DRAG RACE
Art + Design Direction
RUPAUL’S DRAG RACE is a reality competition series that celebrates the art of drag. Created by RuPaul Charles in 2009, the series has gained a massive following and has become an international phenomenon with multiple spin-offs and adaptations across the globe.
The show offers an inclusive and celebratory approach to drag and has been instrumental in making Drag Culture, Pop Culture.
The creative approach for RPDR is a collaborative partnership between the MTVE creative teams, WOW studios and Ru Paul, encompassing all aspects of the campaign from high level concept to costuming consultation and direction for the contestants.
Everybody gives their all to these campaigns and Its never a dull moment on and off the runway.
Some highlights below…
ALL STARS SEASON 8
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BRAND CREATIVE TEAM
SVP, Design: Thomas Berger
SVP, Editorial: Deva Newman
DESIGN
VP, Art: Robert Postotnik
EDITORIAL
VP, Creative Director: Sharita Peterson
Associate Creative Director: Solina Frank
Art Department: Tatayana Bevz
Senior Director : Jessica Sepulveda
Senior Manager Production: Alyssa Famiglietti
Executive Producer: Sharyn Flanagan
Producer: Andy Polack
PARTNERS
Photographer: Matthew Murphy
Finishing: Refinery
Retouching: Robert Postotnik, Peter Zielinski
ALL STARS SEASON 7
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BRAND CREATIVE TEAM
SVP, Design: Thomas Berger
SVP, Editorial: Deva Newman
Creative Director: Ryan Bernis
Executive Producer: Sharyn Flanagan
Supervising Producer: Kate Cannon
PARTNERS
Photographer: Xavier Guerra
Key Art Agency: Leroy & Rose
ALL STARS SEASON 6
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BRAND CREATIVE TEAM
SVP, Design: Thomas Berger
SVP, Editorial: Deva Newman
Creative Director: Ryan Bernis
Director: Sarah Jackson
Executive Producer: Sharyn Flanagan
Supervising Producer: Kate Cannon
Animation: David Delafuente
PARTNERS
Photographer: Vijat Mohindra
Photo Finish: LEROY & ROSE
LED Screen Graphics: Calexo
DRAG RACE SEASON 13
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BRAND CREATIVE TEAM
SVP, Design: Thomas Berger
SVP, Editorial: Deva Newman, Justin Russell
SVP, Brand Creative & Production: Amy Campbell
DESIGN
VP, Design: Jesse Raker
Senior Art Director: Ryan Bernis
Senior Supervising Producer: Sharyn Flanagan
Producer: Kate Cannon
Designer: Kelsi Franzino
Animator: David Delafuente
EDITORIAL
Creative Director: Sharita Peterson
Senior Supervising Producer: Jennifer McComb
Producer: Becca Vesperino
Writer/Producer: @lameroncy
Writer/Producer: Dominique Guerra
Writer/Producer: Gianna Orzo
Editorial Director: Anthony Gelsomino
Edit House: The Shop
Audio Engineer: Fred Kim
VO Talent: Di Johnson
Short Form Production: Kathryn Stanchak, Irene Fitzsimmons, Shaylah Sheridan
Photo Director: Mike Levine
Photographer: Vijat Mohindra
Stylist: Zoe Hennessy
CREATIVE PARTNER
Type Design/ Animation: STUDIO MOROSS