Predators is a documentary film that explores the rise and fall of the cultural phenomenon television show To Catch a Predator.

Directed by David Osit, the film is an unsettling look behind the production of the hit television show, offering a provocative perspective into our fascination with the moment of humiliation for the “predators” and the twisted allure of social justice for entertainment. 

Working in partnership with Mark Woolen Agency and Paramount, we wanted to illustrate the dark themes of the film and position the film as documentary horror. 

We explored several themes of humiliation, deception, and voyeurism before landing on our final hero key art that portrays the moment our decoys first meet their marks.

PREDATORS premiered in theaters nationwide in September of 2025.